Posted by: beccathomas | April 28, 2009

Key Points (Chapter 12)

Below you will find some quick information pertaining to the vast world of Public Relations.  Hopefully some of this information you find useful or enlightening.

  • In the PR world you have to be extra careful and intentional about knowing the laws, because there are countless ways to get caught up in a lawsuit.
  • As a practitioner or a company, you can not assume someone waves their rights when printing information or pictures
  • It is important to obtain written permission before releasing any information about an employee or client, including photos
  • It is important to obtain liability insurance when hosting sponsored events

*All of this information was obtained directly from the Public Relations Strategies and Tactics textbook by Dennis Wilcox and Glen Cameron*

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